spring airlines
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Chinese LCC Spring Airlines trials faster boarding procedure using fruit signs
We have reported several times before how airlines target the rapidly growing middle classes in emerging markets in innovative ways. For example, in Brazil TAM sells tickets via kiosks located at low-end retail chains and at subway stations. The airline also allows customers to pay their ticket in multiple installments and provides ‘how to fly’…
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Chinese carrier Spring Airlines first to equip cabin crew with Google Glass
This article is re-published with kind permission of “www.airlinetrends.com”. This year, wearable tech devices are joining the digital mainstream, and airlines are jumping on the wearable tech bandwagon in order to test new applications as well as position themselves as forward-looking. Earlier this year, Virgin Atlantic’s six-week trial – featuring Google Glass and Sony SmartWatch…