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  • Jetstar Asia launches inflight book exchange

    Jetstar Asia launches inflight book exchange

    This article is re-published with kind permission of “www.airlinetrends.com”. In an effort to encourage reading among Singaporeans while onboard the plane and during their holiday getaways, Qantas’ Singapore-based LCC Jetstar Asia has launched a book swap initiative. Billed as “the world’s first flying book exchange” and the “latest in in-flight entertainment,” the Jetstar ‘Big Book…

  • JetBlue installs free book vending machines in low-literacy neighbourhood in Washington D.C.

    JetBlue installs free book vending machines in low-literacy neighbourhood in Washington D.C.

    This article is re-published with kind permission of “www.airlinetrends.com” JetBlue has extended its social responsibility initiatives with a pilot program aimed to close the literacy gap in a low-income town by providing vending machines that give out thousands of free books to underprivileged children. A selection of 12 books rotates every two weeks, offering up…

  • Book Review: Networks in Aviation

    Book Review: Networks in Aviation

    The preface written by Dr.Christoph Franz (CEO of Lufthansa) welcomes readers. Since Lufthansa Group serves more than 270 destinations under various brand names such as Lufthansa, Swiss, Austrian, bmi, Brussels Airlines, and Germanwings, Dr.Franz’s foreword is symbolically important. In the first chapter, one can find the basic concepts and definitions of the aviation market such…