Pazarlama
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Air France – The upgrade challenge: new cabins launch in Asia
See what happens at the boarding gate with Air France when you least expect it! To celebrate the arrival of our new Business cabins in Asia, we turned the 15 minutes before boarding into a real time competition to win… an instant upgrade into Business! And if you plan to fly out of Shanghai, Singapore,…
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Ryanair, Başarılı Dönüşümün Meyvelerini Topluyor
Avrupa sivil havacılığının yaramaz çocuğu Ryanair, son bir yıl içerisinde gerçekleştirmiş olduğu dönüşümün meyvelerini toplamaya başladı. Yolcu sayısı bakımından Avrupa’nın en büyük, dünyanın ise altıncı büyük havayolu şirketi konumundaki Ryanair, 1990’lı yıllardan günümüze değin sürdürmüş olduğu tartışmalı ama başarılı yönetimi ile bilinen bir kurum. Havayolu sektörü gibi, kâr marjı son derece düşük olan (2012 yılında…
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Turkish Airlines – WE’R From Turkey
Do you remember all the delightful flavors you tasted here? Keep your best memories of Turkey alive with our carefully selected products. www.wearefromturkey.com Anadolu’ya özgü en özel lezzetleri dünyaya tanıtan WE’R From Turkey markası, Türkiye’den ürünleri sizinle buluşturuyor. Türk Hava Yolları’nın yeni misyon markası; “We’ re From Turkey” Anadolu kültür ve gelenek mirasını dünyaya tanıtmayı hedefliyor. İki…
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American Airlines – See How We’re Going For Great
We’re working to become a great airline by putting more than 100 new planes in the sky this year, adding more flights to more places around the world and offering more lie-flat seats than ever before. Step by step, we’re #GoingForGreat.
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Air New Zealand – Boeing 737 Nose at Te Papa
The arrival of the Boeing 737 nose at Te Papa in Wellington for the Air New Zealand 75th Anniversary Exhibition ‘Air New Zealand 75 Years: Our nation. The world. Connected’ The nose will be at Te Papa until the 22 March 2015. Exhibition open until 7 June 2015, free entry. tfsn.co/75thexhibition
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LAN, TAM and Cola-Cola – Connecting Happiness
LAN, TAM and Cola-Cola. Connecting happiness. Christmas is a special time. It is when families want to be together, forgetting that the time or distance one day separated them. Thinking about it, we and Coca-Cola have prepared a surprise that will still join more hearts around the world. Watch the video and wow yourself with…
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Norwegian Red Cab
A unique interactive experience that enables visitors in a shopping mall in Oslo to control a cab, and discover New York City. Real-time. To create awareness around our direct long-haul destinations from Oslo to New York, Miami, LA, San Francisco, and Bangkok, we decided to give shopping mall visitors in Oslo a unique experience. Connecting…
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Air France – La Premiere Suite aboard Singapore Flyer
Air France La Première suite unveiled in Southeast Asia aboard the iconic Singapore Flyer.
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Innovative airline marketing campaigns that stood out in 2014
This article is re-published with kind permission of “www.airlinetrends.com”. In order to connect and engage with ever more experienced, connected, and informed consumers, who routinely ignore the commercials and ads thrown at them, airlines around the world are becoming more sophisticated in their marketing activities and are finding new ways to break through the advertising…
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Airbnb & KLM – The Airplane Apartment
We believe, for an amazing trip you need a great place to stay. So from now on, you can book your accommodation via http://klmf.ly/1DfC021 To let the world know, we created a contest to win a once-in-a–lifetime opportunity: a one night stay in a KLM plane. As soon as the word was out it spread…
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Discovering a virtual reality USA with British Airways
Discover the real USA with us here http://bit.ly/1ulkNe5 Is this the ultimate try before you fly? Customers across Europe try our newest innovation, bringing to life iconic US experiences through virtual reality technology. Nicole Scherzinger launches the exciting technology, as passers-by are transported from the streets of Europe to New York, LA and Texas.
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Swiss meets Caminada – Pop-up restaurant on board LX16
LX16 from Zurich to New York was a very special flight: for one single day, multiple award-winning top chef Andreas Caminada opened his pop-up restaurant on board and enabled all the passengers on the flight to enjoy an unforgettable culinary experience. Experience the star cuisine by this culinary virtuoso in our video documentation.