British Airways launches most advanced mobile app yet

We’ve seen an increase in the number of people booking via mobile devices by 290 per cent in just two years, and now we’ve launched our most advanced smart phone app yet.

The intuitive app delivers personalised, relevant and time sensitive travel information at the touch of a button.

The free app, available from ba.com/apps has been created following extensive research in the UK, Europe, the US and Asia, is compatible with both iPhone and Android smartphones and will streamline the travel process for customers.

The home screen anticipates a customer’s likely need, placing the most relevant information at the top of the timeline. The tailored screen will also show customers a background image based on their next flight and flight information adjusted to reflect their journey stage, ranging from the ability to select their seat in advance to day-of-travel essentials such as what gate they are departing from to the weather at their destination.

The new app also makes it even easier for yous to manage every aspect of your booking, whether on the road, in the air or in the comfort of their homes. You can select seats, change bookings, manage Executive Club accounts and check in online.

Key features of the app include:

• Personalised homescreen, which will automatically update for the customers’ next flight including flight status, local time and weather at their destination, gate information, check-in options and seat information

• New side navigation bar, making it faster and easier to find your way around

• Customers can easily view and manage all of their bookings

• Easy access to all of their flight searches from any device

• Add flights to calendar functionality

• Lounge Wifi passwords for all of British Airways’ 60 dedicated lounges across the world

• Access to up to the minute flight statuses

• Showcase of the best fares to top destinations

The app is available to download for free from the iTunes App store and Android Market now, direct links can be found on ba.com/apps.